By Stacy Straczynski at National Jeweler

HBO is giving vampire enthusiasts something to sink their teeth into. The network today launched its new “True Blood” jewelry line, designed in collaboration with designer Udi Behr.

“I had a lot of fun with [the collection]. I didn’t just want to make another vampire jewelry line, and that was challenging because I wanted to really go beyond that,” said Behr. “I looked to the spirit of the show. The show is very sexy and seductive, and it talks about eternity. I tried to capture that in what I [designed].”


“We’re very pleased to be working with Udi Behr”, said James Costos, vice president of Licensing and Retail at HBO, in a statement. “His designs are unique in the marketplace, and this jewelry collection really captures the essence of the series.”

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This is pretty cool. They’re nice pieces, not the cheapy stuff you sometimes see with tv show jewelry.

Are you interested in any of these?