Source: mailbag
I am indeed a Netflix fanboy, but I am not always trashing Hulu. I love the free Hulu and use it frequently. When I think about Hulu’s long-term business prospects, particularly when it comes to satisfying its owners and other suppliers of content, I have some questions about the model.
A lot of those questions should get answered for good or ill once Nielsen rolls out its “TV and PC” measurement that will effectively pay the networks the same for online viewing of ads as they make on TV provided that the viewing happens within three days of the original air date and includes the same commercials. It’s a topic that Hulu CEO Jason Kilar hasn’t addressed in any of his wooing of the mainstream media, so it will be very interesting to see how Hulu deals with it.
Read more here…
Would you be willing to pay for premium Hulu service? Tell us your thoughts.